He also said that “WordPress is a fantastic piece of software“. So why should we care what Matt Cutts has to say? Well here is what the Wikipedia has to say about who is Matt Cutts:
Matt Cutts works for the Search Quality group in Google, specializing in search engine optimization issues. He is well known in the SEO community for enforcing the Google Webmaster Guidelines and cracking down on link spam. Cutts also advises the public on how to get better website visibility in Google.
In other words … if you want to learn how Google indexes and ranks your website, Matt is the go-to guy. Fortunately for all of us he is a good teacher. His blog is a good resource, but the video below is outstanding for a short lesson on how you may improve your website’s or blog’s search rank, easily, particularly if it is WordPress based. The total video is about 45 minutes long, but take your time and just watch a few minutes at a time. Matt gives great tips on everything from site basics to writing content for maximum SEO results throughout the presentation below. You will learn why I now build websites using only WordPress and how I work to maximize the internet marketing results for my website clients.
“Straight From Google What You Need To Know”, WordCamp San Francisco 2009
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