Tweet Or said another way, Google+’s gestalt is the zeitgeist! I think that small business marketers using the web will find competitive advantage through early adoption of Google+. Seems, over the last few months, for there to be a malaise regarding Facebook and since the June 28th’s “release” of Google+ a lot of excitement and [...]
Tweet One of the treats with a WordPress based website is how easy it is to measure results of your posts and other marketing activity. What gets measured gets done and the plugins discussed in this post can help. Of course you can get all this from Google Analytics, and if your hosting company provides [...]
Tweet Almost everyday I hear the question “What is the difference between Twitter and Facebook and why do I need both?” They are similar in that both are the “water” that can help make the internet marketing of your small business thrive. But they are very different forms. A simple answer is that Twitter is [...]
Tweet Just in case you haven’t seen it yet. Fun! Uplifting! (And the best reason ever to have a video of your wedding.) I hope it inspires ever more people to be creative in planning their wedding. “JK Wedding Entrance Dance”
Tweet This is going to be one of those lazy blog posts where I suggest you go read someone else’s blog, but it is Sunday afternoon and Rebecca Grinnals at Weddex blog has a great post about what I think will become the new wedding zietgeist, or cultural climate, which values meaning above luxury. Her [...]
Tweet A blog based website is not a “normal” website. Like Clark Kent it may look normal, but it has some special powers. Recently I wrote that it was my opinion that for marketing purposes a blog based site made the best wedding professional website. It stimulated some questions that asked to me explain more [...]
Tweet But, probably not your father’s blog. Web technology and, more importantly, web users are continually changing. We all realize the importance of our websites, and there is a range approaches from simple static text, dynamically generated pages to gorgeous flash presentation sites. They all have had a place in the evolution of the web [...]
Tweet If you still think that email doesn’t work, please read this very recent article from eMarketer. It is an excellent summary of recent consumer direct marketing channel preference. Some important information from the article: “Asked to judge the acceptability of various channels for marketing purposes on a scale of 1 to 5, respondents gave [...]
Tweet Just an article from CNN on weddings from hell and how to survive them. Some astounding disasters are described, but I liked best the closing paragraph’s argument for simplicity – Future brides and grooms may also want to remember that the more bells and whistles they dream up for their wedding, the more chance [...]
