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Better, easier SEO Splash pages for Flash template websites

January 12, 2012 by Marc Leave a Comment

Many Flash site owners, and prospective Flash site owners, have grown fond of the typical splash page commonly associated with BluDomain and similar Flash website templates. Splash pages were originally added to Flash templates to potentially enhance SEO. Unfortunately most of them have not kept pace with the advances in search engines and SEO over the last decade.

The Flash template splash page reinvented.

The success of our low-cost $197.00 WordPress super setup has prompted us to make it even better by including a unique Splash page template in the most chosen WordPress premium theme.

Retaining much of the of the spare, essential aesthetic of many current Splash page layouts, but adapted and improved in a new easy to use WordPress page template. No more laboring in WordPress to get everything spaced and centered … just add images, write content, use the point and click interface for styling and publish. The new WordPress based Splash page is dynamic and designed to reduce your site’s bounce rate and retain visitors longer. Plus it includes the highest level of SEO features and advantages possible.

WordPress custom, crawlable, drag and drop menu bars allowing for many integrative links into the rest of your site.

Six unique widget containers for the most interactive and engaging page supporting your calls to action.

Dynamic large slider that includes 20 different transitions and retains image meta data for better SEO.

And all the rest of the features, advantages and more that you would expect in a premium WordPress theme.

You can now chose a WordPress theme with a ready-made Splash template designed to provide the highest level of SEO possible for your existing Flash based website. Have the best of WordPress and the appearance of the Splash page you like. Virtually all Flash template providers recommend having a blog for SEO, now let your blog also manage your Splash page for even better SEO. Visit the demo site and explore the new WordPress splash page template and theme.

Filed Under: BluDomain, BluDomain SEO, SEO, WordPress Tagged With: BluDomain, Flashpalette, Internet Marketing, Portfoliositez, search engine optimization, search marketing, search optimization, SEO, splash page

New Miami Wedding Videographers’ Website for Scott Wolfson

January 9, 2012 by Marc Leave a Comment

Scott Wolfson Films in Miami is a great videographer doing event video from weddings to bar/bat mitzvahs. Scott’s professional news and broadcast video experience allows him to create standout wedding video for Miami and South Florida couples.

old site screen cap 440 300x219 New Miami Wedding Videographers Website for Scott Wolfson

Old site screen capture

Because of low traffic and search engine rankings Scott emailed me. He had determined that his BluDomain website was not working for his businesses’ internet marketing. At the time we began working to improve Scott’s web presence was a standard BluDomain Flash site and a WordPress.com based blog. Each were using different domain name URLs causing linkback dilution, and there was even a masked third domain URL causing even more linkback dilution and confusion.

The first step of the project was to bring his old WordPress.com blog into his primary domain and begin create a new WordPress based splash/landing page. And coalesce the multiple domain names to only scottwolfsonfilms.com while creating 301 redirects for each of the other two domains and all the indexed/linked content of those two domains to their corresponding content at scottwolfsonfilms.com.

new site screen cap 440 300x280 New Miami Wedding Videographers Website for Scott Wolfson

Miami Wedding Video Scott Wolfson

Next we sought to find a better way to display video, than what was provided in his BluDomain template. At this point we decided that the entire site would become WordPress. Scott’s Miami wedding videos are beautiful and it is important to share them in an attractive way. The BluDomain template maximum video display was only about 400 pixel wide and was only available to devices using Flash, so no iPads or iPhones. We decided to utilize the new self-hosted WordPress elements of his website to present his wedding and event video examples using HTML5 techniques. We wanted more than just the common video embedded video in a webpage. What we decided to use was a lightbox effect that expands the video and floats in over a darker background giving the Scott’s wedding and event video an almost theatrical appearance. And the video display size is automatically responsive to the visitor’s screen size. Here is a sample - http://scottwolfsonfilms.com/jamie-davids-wedding/

For the final design and implementation step Scott wanted to come up with a new look that would use his familiar logo and at the same time SEO very well. Scott reached out to graphic designer Danielle Figel who presented a new header design and many other details. These elements were then incorporated into a new WordPress splash/landing home page that includes strong SEO, call to action and contact information.

Since Scott can now use his new site for search marketing and reaching potential new clients for Miami area wedding and event videography his is steady adding new posts and pages content written with his key marketing phrases and sharing examples of his work.

If you would like to know more about any elements of Scott’s site or have other questions please comment, email or call.

Filed Under: BluDomain, Client Websites, Search Engines, SEO, WordPress Tagged With: BluDomain, Internet Marketing, search engine optimization, search marketing, SEO, Websites, WordPress

Please don’t install WordPress in a folder or directory named “blog”

January 6, 2012 by Marc Leave a Comment

WordPress can work wonders improving the SEO and search marketing for websites that are also using Flash based templates from companies like BluDomain, Portfoliositez, Flashpalette and the like, but many people lose some of the advantages by placing their WordPress install in a folder or directory named “blog”.

This may seem an easy way to do it, but it can create an unresolvable redirection if you want to use WordPress to create and manage an optimized Splash or Landing page and have a link to a blog page. The primary reason for the redirection problem is that your blog page and the folder named blog are sharing same.

Please go ahead and install WordPress in its own, just use a folder name other than “blog”. Having WordPress in it own folder makes it easy to keep the files from your Flash website separate from the WordPress files. And you can still access the page holding your blog posts and even create a new SEO maximized WordPress splash or landing page for your website.

If you have questions and would like to learn more please feel free to leave a comment, send an email or even call. I am happy to explain.

And remember if you wish, we have a quick, low-cost expert setup service specializing in integrating WordPress with websites using Flash templates.

Filed Under: BluDomain, BluDomain SEO, WordPress Tagged With: BluDomain, Flashpalette, Internet Marketing, Portfoliositez, search engine optimization, search marketing, SEO, WordPress

SEO review of BluDomain’s new EMMETT HTML5 website template

January 5, 2012 by Marc Leave a Comment

Just a couple of days ago BluDomain introduced their first HTML only website template named Emmett. That’s right no Flash, none, it is all HTML just like their Mini Blog. In fact Emmett is marketed as an HTML5 template (more on that later).

Since it is all HTML and BluDomain represents their HTML offerings as having better search engine optimization possibilities than their Flash offering, I thought I would perform a quick SEO review of Emmett.

Being all new and HTML5, I had hoped to find the SEO potential of Emmett much better that the rest of BluDomain’s templates. Unfortunately it was not to be. I really wish I could find something good to say about this first HTML5 offering from BluDomain in terms of SEO, but it is not there. (At least in the demo provided on Bluomain’s website.) Not only does it use some design techniques that restrict search engine crawling and indexing, it is lacking in good structure and features for effective SEO improvement much the same as the other BluDomain HTML add-ons. A properly installed and themed WordPress install in conjunction with this BluDomain template will provide much better SEO opportunities and performance (and responsive design) than the BluDomain Emmett HTML5 template.

As for being HTML5, while having some HTML5 and CSS3 elements it is not HTML5. Not to mention that the HTML5 specification is not intended to move to Recommendation status until 2014. In fact the HTML doctype in the Emmett template is declared as “http://www.w3.org/TR/html4/strict.dtd” or HTML4 Strict. That said, it is a responsive design template that presents a different appearance depending upon the screen size of the visitor’s device using CSS3 techniques. A nice feature that will be better as time and technique progresses. Test Emmett yourself using a smart-phone.

Overall it is nice to see BluDomain’s possible first steps away from Flash, but unfortunate that the template was not designed with SEO in mind. In 2012 search marketing is too important and the ROI too great to ignore, yet unfortunately it is in Emmett.

BluDomain template name Emmett
Template cost $100, not including hosting or installation.
Audited HTML page: http://www.bludomaintemplates.com/emmett/#!/3/DETAILS/37

Significant SEO related observations -

The site template design uses a frame technique that separates the header section from the balance of the page content. You can see it in how the page appears to scroll under the header. Unfortunately this effectively breaks the webpage into separate fragments that are not well crawled or indexed by search engines.
The URL would be better if it did not include the “/#!/3/”, moving the unique page file “ABOUT_ME” name closer to the domain name.
None of the page’s content is present in the Details page source code. Confirmed by Search Engine Spider simulator. The content is not indexable because it is not present in the page’s source code. Search engines need to “see” and read each individual page’s content in order to list pages in their indices. If your page content is not in the search engine’s index it is not able to be ranked and presented in search results.
No provision for SEO invaluable H1 and H2 headlines, SEO Doctor confirmed.
No internal crawlable navigation links. Confirmed by SEO Doctor and Spider Simulator.
Social medial linking is limited to just Facebook and Twitter.

Filed Under: BluDomain, BluDomain HTML, SEO, WordPress Tagged With: BluDomain, Flash, HTML5, search engine optimization, search marketing, SEO, WordPress

BluDomain’s new Aiden template HTML add-on option SEO review

January 5, 2012 by Marc Leave a Comment

Since my year-end review a few days ago of 10 of BluDomain’s add-on HTML template options, BluDomain has added another, Aiden. So here is a quick review of the SEO attributes of Aiden. Before we started let’s review BluDomain’s selling advantage for adding their HTML option to your purchase.

A duplicate HTML version of your template. It automatically takes on all edits made within the administrative editing area of your flash site. The HTML site is also compatible with Apple’s iPad. The HTML site is highly beneficial for search engines, each word and image is searchable and as such your site will gain much more search engine exposure.

In summary while visible on non-flash devices, it is lacking in good structure and features for effective SEO improvement much the same as the other BluDomain HTML add-ons. A properly installed and themed WordPress install in conjunction with this BluDomain template will provide much better SEO opportunities and performance than the BluDomain HTML add-on.

Bludomain template name Aiden
HTML option cost $100
Audited HTML page: http://www.bludomaintemplates.com/aiden/html/#!/ABOUT_ME

Significant SEO related observations -

The URL would be better if it did not include the “html/#!/”, moving the unique page file “ABOUT_ME” name closer to the domain name.
None of the page’s content is present in the About page source code. Confirmed by Search Engine Spider simulator. The content is not indexable because it is not present in the page’s source code. Search engines need to “see” and read each individual page’s content in order to list pages in their indices. If your page content is not in the search engine’s index it is not able to be ranked and presented in search results.
No provision for SEO invaluable H1 and H2 headlines, SEO Doctor confirmed.
No internal crawlable navigation links. Confirmed by SEO Doctor and Spider Simulator.

Filed Under: BluDomain, BluDomain HTML, SEO, WordPress Tagged With: BluDomain, Internet Marketing, search engine optimization, search marketing, SEO, website marketing, Websites, WordPress

BluDomain Mini Blog SEO and functionality review

January 2, 2012 by Marc Leave a Comment

A couple of years ago BluDomain introduced a unique HTML blog offering that BluDomain named “Mini Blog”. The BluDomain Mini Blog can stand alone or be part of one of BluDomain’s other templates. Like WordPress the BluDomain Mini Blog produces HTML blog and posts and is driven by a MySQL database. And that is pretty much the end of any substantive similarity between BluDomain’s blog offering and a typical self-hosted WordPress blog. They are entirely different in setup, administration and output.

Shortly after the release of BluDomain’s blog offering Mark Haynes did an excellent post describing its features and functionality. Mark’s inclusion of screen captures together with step-by-step administration and post creation discussion provides a good insight into the BluDomain Mini Blog. But his summation includes a potential caveat “If you’re running a word press blog and using all the features for solid SEO then this blog is a big step backwards.” So it is useful to add a comparison of BluDomain Mini blog and a standard WordPress blog features.

When Mark published his review WordPress was at version 2.8.4. In the intervening 2+ years BluDomain’s Mini Blog has not been updated, yet WordPress has had five (5) major update revisions and is now up to version 3.3. So let’s compare BluDomain Mini Blog to WordPress Blog with current versions.

BluDomain Mini Blog comparison to a WordPress Blog

Feature/Function	BluDomain Mini Blog	WordPress Blog
Maximum width	800 pixels	Unlimited
Upload background	Yes	Yes
Choose your own colors	Yes	Yes
RSS	Posts	Posts and Comments
External links	3	Unlimited
Social Media icons/links	Facebook, Twitter	All, Any, unlimited
Pages	Just 1 for Contact	Unlimited
Image tags	Alt	Alt, Title, Description, Caption
Video support	Yes	Yes
Custom navigation	No	Yes
SEO	Description, Page title	Description, Page title, Custom title, Optimized URL links, H1, H2, Canonical options
Comments discussion	No	Yes, nested comments
Hierarchy	None	Yes, Categories and Tags
Themes	None	1,400+ Free to download
Extensions	None	17,000+ Free to plugins
Cost	$50, installed	Free to download
End user license	Proprietary	Open source GPL2

Comparing the features and functionality it is difficult not to reach for the advantages of WordPress. Even if you decide to use our optimized WordPress for BluDomain setup service with an included custom premium theme utilizing all the advantage WordPress offeres in SEO and visitor engagement, the total cost is still very competitive. And, WordPress can work on the same hosting that you would use for almost any BluDomain site.

If you have any questions please feel free to leave a comment, call or email.

Filed Under: Blogs, BluDomain, BluDomain HTML, SEO, WordPress Tagged With: Blogs, BluDomain, HTML, Internet Marketing, search engine optimization, search optimization, SEO, Social Networks, WordPress

Improve your BluDomain SEO with our no-risk WordPress BluDomain Setup

December 26, 2011 by Marc Leave a Comment

We wanted to blog post about our new WordPress BluDomain Setup package. For just $197.00 it is only the cost of a couple of BluDomain options, but can fill almost all site SEO and marketing needs. From your blog to SEO maximized Splash page to HTML and smartphone/tablet options (even iPhone/iPad), shopping carts, video, galleries and more. Adding WordPress, in the right way, to your BluDomain site offers maximum flexibility and SEO. It takes us just one day and there is no risk.

Derived from our four years of experience working with BluDomain users and an equal period of in-depth WordPress development it is the best setup and configuration possible and one that can grow as WordPress and BluDomain continue to develop. We uniquely know BluDomain and WordPress.

This is some of what is included in our WordPress BluDomain Setup Package:

Complete WordPress Installation on your BluDomain hosting
Free StudioPress Genesis Premium parent and child theme. Including the same theme we most often use when making optimal BluDomain splash pages or you can choose any other StudioPress theme as an alternative option
Optimize your Blog for Search Engines and tips to increase your Search Engine Ranking Position
Optimal URL configuration for SEO. No symbols, unnecessary or redundant terms
Making Your Blog Spam resistant
Automate Daily Backups for safety
Setup a Professional Email and WP based Contact Form
Setup FeedBurner account to handle your RSS Subscribers
Setup Email Subscription Option and Embed it in your Blog
Free Support via Email
And we install plugins that your blog/website really needs and may suggest some that might help for your specific niche. Including plugins for Social Media linking, attractive image slideshows and galleries, Facebook Tabs, your own short Twitter URLs, automatic sitemap generation and many more. By using all of these you will be off to a better start.

Send us an email or call now to get started! We will reply asking for the info we need to get started.

Risk Free! No up-front payment, pay when we are done. And if we are not finished within 24 business hours of the receipt of your site info … it is FREE!

Filed Under: BluDomain, Internet Marketing, SEO, WordPress Tagged With: BluDomain, Internet Marketing, search engine optimization, Search Engines, search marketing, search optimization, SEO, web/blogsites, WordPress

The end of Flash? It is for Flash Mobile on smartphones and tablets.

November 28, 2011 by Marc Leave a Comment

Earlier this month Adobe announced in an email to developers that it was ending Flash Mobile. Kevin Lynch, Adobe CTO, explained the strategy as follows:

We believe that HTML5 is a significant catalyst for growth for Adobe. And it’s a multi-year vector of innovation for most of our products. HTML5 is great for Adobe and great for the industry.

The key phrase I just used, and I people to make sure we all recognize this, is that most of our products – absolutely HTML5 is going to result in the substrate of the web undergoing a major overhaul – but it’s much bigger than just web pages. It’s the foundation of how content is going to be delivered in the years ahead.

Web, video, publishing, gaming are all going to increasingly rely on HTML5 across PCs, phones, TVs, and tablets. That is the foundation that we’re building toward and that’s the foundation we’re going to take a leadership position in.

A couple of days later Flash developer Mike Chambers expanded on the reasons for ending Flash Mobile and the future of Flash in general. He noted that:

Finally, given the growth of HTML5 on both mobile and desktop browsers, we decided to more evenly balance our resources dedicate between Flash and HTML5.

Halting development on the Flash Player for mobile devices frees up resources for HTML5 development (tooling, frameworks, browsers).

So the future at Adobe calls for less Flash and more HTML5. Contemplating Adobe’s increasing investment in HTML5 development tools and at the same time terminating Flash for mobile devices and what it means regarding Flash overall brings to mind the following quote from Winston Churchill; “Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning.” Can it be that in a few months or a couple of years that as Flash Mobile went, so will Flash? To learn more regarding the problems and performance of flash on mobile devices read this analysis by GigaOm on why Flash Mobile did not work out.

Give it some thought when you make an investment in your website. With site visits by mobile devices quickly climbing towards 15% to 20% of the total site visits, according to IBM, it is a very important marketing consideration. For your website and marketing it seems that “to Flash or not to Flash” is the question. With Adobe putting its money on HTML5 for its future shouldn’t you?

It seems time to revisit some of the basic issues. Do you remember April 2010 and Steve Jobs’ thoughts on Flash? particularly concerning security, reliability and performance?

Symantec recently highlighted Flash for having one of the worst security records in 2009. We also know first hand that Flash is the number one reason Macs crash. We have been working with Adobe to fix these problems, but they have persisted for several years now. We don’t want to reduce the reliability and security of our iPhones, iPods and iPads by adding Flash.

In addition, Flash has not performed well on mobile devices. We have routinely asked Adobe to show us Flash performing well on a mobile device, any mobile device, for a few years now. We have never seen it. Adobe publicly said that Flash would ship on a smartphone in early 2009, then the second half of 2009, then the first half of 2010, and now they say the second half of 2010. We think it will eventually ship, but we’re glad we didn’t hold our breath. Who knows how it will perform?

In retrospect Steve Jobs had reasoned answers, before hardly any of us had even thought of the question.

Filed Under: BluDomain, Business Planning, Internet Marketing, SEO Tagged With: Flash, Internet Marketing, mobile devices, search engine optimization, search optimization, SEO, smartphones, tablets, website marketing

New website for custom woodworker and cabinet maker Don Ragland of Austin Texas

August 18, 2011 by Marc Leave a Comment

I enjoy creating websites for small business. These websites provide the business owner a competitive advantage and fairly quickly result in increased business. One of my most recent is a website for Austin, Texas based custom cabinet and furniture maker Don Ragland. Don is a successful craftsman and woodworker creating custom cabinets and furniture in Austin for over 20 years. His marketing was basically the yellow pages. But with dramatic reduction in use of yellow pages (search engines and smart phones have almost replaced yellow pages) and increase in cost of advertising Don had come to realize that he needed a good optimized website in order to be found and reach today’s prospective clients.

Because of the great business results a relative of Don’s has with one of my custom websites, Don asked me to create an effective website for marketing his upscale woodworking. Over a just two week period working with Don, and for much less cost than even a small yellow pages ad, you can now visit the website we created.

Online now for less than a week, we have already gotten the brand new site and domain name in the search indexes. All that is just the beginning of the SEO and search engine marketing that comes with the website.

If you would like to know about the cost and return on investment of my small business websites like Don’s, please call, send an email or leave a comment.

Filed Under: Client Websites, Internet Marketing, Search Engines Tagged With: Internet Marketing, search engine optimization, search marketing, SEO, SMO, website marketing, Websites

BluDomain mobile and improved SEO with WordPress

August 3, 2011 by Marc Leave a Comment

When WordPress is added to your BluDomain website, it not just a blog, it also covers the need for site visitors to have mobile and HTML versions. There are even options that can make your WordPress installation way more mobile friendly making sure that smart phone users will always be able to see and use your website. And the SEO advantages of WordPress are well respected, (heck … BluDomain even uses WordPress for the blog on their own website).

WordPress just works! If you like your BluDomain website, it can be even better and give you more reach and visitors with WordPress.

Here are some free plugin resources that can take a WordPress improved BluDomain website mobile -

WPtouch: A simple, powerful and elegant mobile theme for your website. WPtouch automatically transforms your WordPress blog into an iPhone application.
Wapple Architect Mobile Plugin for WordPress is a plugin that allows you to mobilize your blog in minutes.

Not only is WordPress fully mobile, it even has free apps to make it easy to edit and update with mobile devices.

WordPress for iOS easily edit your WordPress website with iPhone/iPad.
WordPress for Android easily edit your W0rdPress site from Android smart phones and tablets

WordPress is the best Bludomain add-on. Let me help take your current BluDomain website to the next level of SEO, social networking and mobile accessibility. Just send me and email or leave a comment.