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Installing WordPress on Bludomain hosting. A step by step illustrated guide.

August 24, 2009 by Marc 24 Comments

There is much to like about Bludomain websites, they are attractive and well priced, but this article deals with how to put the free self-hosted version of WordPress on your existing Bludomain hosting account. All the screen captures and instructions below are from a recent Bludomain WordPress install I just completed. Bludomain makes it relatively simple.

Step 1) Login to your Bludomain hosting account. This will bring you to the cpanel account management screen. Below is a screen capture from a typical Bludomain hosting account. Scroll down the screen until you find the section titled “Software / Services”. In that section you should see an icon for “Fantastico Deluxe”. Those elements are highlighted below in yellow. Click on the Fantastico Deluxe icon.

Step 1 installing WordPress Installing WordPress on Bludomain hosting. A step by step illustrated guide.

Step 2) The Fantastico Deluxe screen looks like the one below. Fantastico is a great script that will install WordPress for you. Just find the WordPress option in the left sidebar. In the image below it is highlighted in yellow. Click on the WordPress text link.

Step 2 installing WordPress Installing WordPress on Bludomain hosting. A step by step illustrated guide.

Step 3) You should now see the screen illustrated below. Take the time to read it. (Note is there is any current WordPress installation and if there is make note of where it is installed. In this hosting account there is not. ) To install WordPress click on the “New Installation” link.

Step 3 installing WordPress Installing WordPress on Bludomain hosting. A step by step illustrated guide.

Step 4) This is where you provide the setup information. As you can see in this screen you need to tell Fantastico where on your Bludomain hosting account to install WordPress. I usually instruct it to install into a subdirectory called “wp” or “blog”. It is not important what you call it, but WHAT IS IMPORTANT IS THAT WORDPRESS IS INSTALLED IN A SUBDIRECTORY. It it is installed in the main or root directory it may interfere with your Bludomain website. Just go through the screen.

Choose the domain name
Enter your subdirectory name
In “Admin access data” section enter the admin name and password you want to have to be able to login into your WordPress intall
In the “Base configuration” section enter the posting nickname you want to use, the email you want to have in case you lose your password, the name of your blog (east to change later) and the tag-line description of your new blog (also easy to change).

(Take a moment and save your username and password to a notebook or file.)

Now click on “Install WordPress”

Step 4 installing WordPress Installing WordPress on Bludomain hosting. A step by step illustrated guide.

Step 5) This is a confirmation screen. Read through it and if it is as you want, click “Finish installation”

Step 5 installing WordPress Installing WordPress on Bludomain hosting. A step by step illustrated guide.

Step 6) You are done! It will take just a minute or two. You now have a free self-hosted WordPress blog on your Bludomain website’s domain name.

The final screen will have your access and login details. You can copy them to a file for safe keeping, if you didn’t do already in Step 4. You can also click the URL for your new WordPress blog and login to its admin dashboard panel.

Just like any blog platform, there is a lot more to do; select a theme, style it to your preference and optimize it for security and SEO. I will touch on some of that in a future Bludomain / WordPress post in the future if there is sufficient interest.

Note: If you have any questions send me an email. Non-Bludomain hosting accounts supporting Bludomain sites should be similar, but there are often some small differences. Again if you have a question send me an email I’ll try to help.

Filed Under: BluDomain, WordPress Tagged With: blog, blogging, Blogs, BluDomain, WordPress

Bludomain and WordPress Together! – Special Offer

July 28, 2009 by Marc Leave a Comment

In recognition of Bludomain’s sixth birthday (HAPPY BIRTHDAY BLUDOMAIN) this week I am offering a special integrating WordPress on Bludomain websites. This special is good for all Bludomain sites, hosted with Bludomain or another host. As long as it is Bludomain site, you can take advantage of this offer to;

move your blog from a third party site like Blogspot,
get better features and content control with WordPress, and even better
increase your search rank and visitor traffic by having your blog on your site.

(WordPress is free open source and will not add to your expense if hosted with your Bludomain site)

I will do the whole thing in two turnkey steps. You can choose just the first step or both, just $99 each.

WordPress install, free wide format photo blog template, configure, plugin optimization/integration, for $99, and
Adjust sizing, colors and transfer graphics to resemble your old blog also for $99. You can chose either or both.

Just send me an email using the form on the left to get it started! (Offer expires August 1, 2009)

PS – If you have the time and want to do it yourself also let me know. I will be glad to provide instructions to get you started and support.

Filed Under: blog, BluDomain Tagged With: Blogs, BluDomain, search engine optimization, search optimization, SEO, Websites, WordPress

Free Blog Websites Cost You a Lot

July 26, 2009 by Marc 2 Comments

Well over half the websites I come across can host their own free blog, but instead chose to use a different website like Blogspot, putting their best marketing content on a different business’ website. Be kind to yourself and your business, keep your best content on your own site. (Photographers particularly need to consider text content as carefully as they do their images.)

For all types of business, I see it many times everyday. In an effort to build traffic to their website, increase their online marketing and client base, website owners including photographers, real estate brokers, jewelers, restaurants, personal coaches, consultants, wedding planners, florists, believe that the best solution to expand their internet marketing is to have a Blogger Blogspot blog or the like.

It is a ridiculous strategy (except for the “free” blog website service). Sending people to another website to increase the traffic to your website is crazy. Then hoping that a visitor then might read something that you wrote on Blogspot, Xanga, Live Journal, etc. and then click over to your website is in reality a dispiriting leaky system. People are resistant to clicking to other domains and blogs typically have a high bounce rate. (yourdomain.blogspot.com is very different than yourdomain.com)

“But it is free!”, you say. Well not so much. As you can see above the opportunity cast can be high. Plus your content is building business for the “free” blog service and they can make it very difficult to ever move your content to your own site or benefit from the search engine indexing of your content on their “free” blogging site.

Still have doubts? Here’s another view by Hubspot of the same problems and business cost of using Blogger, and other so-called free blog websites.

The best solution is to have blog content, but to have it on your site building your visits, conversions and clients. Which you can do in most cases for very little or no cost by adding WordPress open source software on your current hosting. Well over half the websites I come across can support WordPress at no additional cost.

TANSTAAFL even holds true for Blogspot. Know the true cost before placing your content into the websites of others.

Filed Under: Blogs, Internet Marketing, SEO, Websites Tagged With: blog, blogging, Blogs, BluDomain, marketing, search engine optimization, search marketing, search optimization, SEO, web/blogsites, Websites, WordPress

BluDomain and the new Kertesz2 – like peanut butter and chocolate together for an SEO treat

July 23, 2009 by Marc 1 Comment

Nothing makes BluDomain sites work Google (and other search engines) better than Kertesz². We are offering a special opportunity to all current Bludomain site owners – we have decided to offer a $50 savings on Kertesz² to all current Bludomain owners.

Now it’s a breeze to take your beautiful (but poor search performing) Bludomain Flash portfolio site and turn it into a fully functioning website and blog with a minimum of effort by “wrapping” your Flash site in a very search engine friendly WordPress based splash or landing page. It replaces your current splash page and assists search engines in better “understanding” your site. And your Kertesz² enhanced Bludomain site can even easily interact with Facebook, Twitter and Linkedin if you wish, further enhancing your marketing.

Kertesz² finally provides Bludomain users an easy drag and drop way to create a compelling SEO powerful replacement for the standard Bludomain splash page. And like Bludomain, everything you need to manage and configure the Kertesz2 site expansion and blog is all contained within the site’s easy to navigate administration features.

With Kertesz², we fully install, configure, and make any needed adjustments to your hosting account. Next you make the styling changes you want to make it yours alone (Your Bludomain site will continue to function normally) Then when you are done customizing let us know, and will return to make any final adjustments and make sure all the SEO features are optimized, make sure it all works together and within 24 hours we will make it live. If you want we will even do the import of your current blog, be it Blogger or WordPress or other, into your newly enhanced site.

This gives you the beautiful Flash portfolio galleries of Bludomain with an SEO improved replacement for your splash page, improved content/information pages, menuing system, unlimited expansion, plus a fully functional blog with the ability to post images up to 900 pixels wide.

Because Kertesz² is built on the tremendously popular WordPress platform it offers unlimited pages and categories, thus allowing users to combine all the pieces of their online marketing into one site. You also get the ease of a fully widgetized landing page that is a “drag and drop” set up.

So, to all BluDomain users, here’s the deal: For a limited time, you can use coupon code BLUDOMAIN at check out and receive $50 off the standard price of $397 for Kertesz². And the real value is we’ll install and configure it, transfer your existing blog content and wrap your BluDomain site for you. Plus support!

Don’t get left behind on the offer or your site’s search engine improvement, (or forget the BLUDOMAIN saving code) this deal only runs for a limited time.

Filed Under: BluDomain, Internet Marketing, Search Engines, SEO, Websites Tagged With: Blogs, blogsite, BluDomain, Flash, Internet Marketing, marketing, search engine optimization, search marketing, search optimization, SEM, SEO, SMO, social media, Social Networks, web/blogsites, website marketing, Websites, WordPress

Measuring and Improving your Social Media Impact

July 1, 2009 by Marc Leave a Comment

As Web 2.0 evolves to returns the internet to its social media roots, albeit with great advancements, interconnectedness and opportunity, it is useful to try to get an idea how well you are doing. After all, the first step towards improving is measurement.

Fortunately Google has a tool, wouldn’t you know it . Let’s begin reviewing what is called the Social Graph and how it tracks social media links. A Social Graph is a representation of internet based “relationships”. These relationships can be of any nature being presented through blogs and social networking websites presenting our information and presence. A social graph can then define your combined social networking “community” from the different social networking sites and blog you participate in. (This last part is why I am strong proponent of using a WordPress web/blogsite to act as a hub to help manage and improve the effectiveness of your Social Graph.)

Now to how Google can help. The Google Social Graph API makes information about the public connections between people more easily available Google engineer Brad Fitzpatrick gives an introduction to has an excellent short video over view explaining the workings of the Social Graph API.

Now lets use two simple forms provided by Google get some personal Social Graph measurements!

The first for site connectivity we will measure how your URLs for your websites and social network pages are connected. How many of your sites can be reached from each of your URLs?

And second, who are you connected to? The contacts you link to and the contacts that link to you.

Keep score, work to increase your social medial connections. It has been a constant for as long as we have had civilization … the more connections you have, the better opportunity you have for success.

Filed Under: Blogs, Internet Marketing, Social Networks, Websites Tagged With: Blogs, Facebook, Google, Internet Marketing, Linkedin, SMO, social graph, social media, Social Networks, trends, twitter, web/blogsites, Websites, WordPress

Americans double their time spent on social networks

June 5, 2009 by Marc Leave a Comment

One of the keys to marketing success is to go where the customers are, and they are on social networks more than ever.

So how to reach them with spending all your time on the social networks? Let your website do it! Fortunately astute small business people can reach potential clients through social networks very very time efficient using less time with right website. Properly integrated WordPress based websites can cross post blog articles to Facebook walls, and it to their MySpace profile, tweet your new content to Twitter, allow visitors to Digg your blog posts, bookmark articles to public sharing sites like Delicious, StumbleUpon and a host of other similar social services like LinkedIn, Reddit, Sphinn, YahooBuzz, Technorati, etc or just email it to a friend. All easily done by your site’s visitors using the features of a well designed implemented WordPress web/blogsite.

One of my Real Estate clients related to me that they recently gained a brand new client, becasse an existing client who had just just made an offer (which was accepted) on a listing of hers tweeted the news and a link to the listing on Twitter. A friend of the new buyer saw the news and decided to start looking for a similar home using this same agent.

Want more? Proctor and Gamble relates that their social media efforts are 4 time more effective than traditional marketing.

But, lets get back to how many potential clients/customers can be met by your website in the social media channels of the internet.

WASHINGTON (AFP) — The number of minutes Americans spent on social networking sites nearly doubled in the past year with Facebook and Twitter enjoying explosive growth, according to a new study.

Nielsen Online found that the number of minutes Americans spent on social networks such as Facebook, MySpace, Blogger, Tagged, Twitter and LinkedIn grew 83 percent from April 2008 to April of this year.

It said the total minutes spent on Facebook increased nearly 700 percent year-over-year, from 1.7 billion in April 2008 to 13.9 billion in April 2009.

Facebook was the top social networking site when ranked by total minutes for the month followed by MySpace, which saw its total minutes decline from 7.3 billion in April 2008 to 5.0 billion in April 2009. Blogger, Tagged and Twitter were next.

The number of minutes spent on micro-blogging service Twitter skyrocketed from 7.9 million in April 2008 to 300 million in April 2009, Nielsen said.”

Read the full article here.

The real lesson is to insist that your website fully exploit the opportunity to present your goods and services in an interactive manner into the social medial environment. That is where the customers are and you can meet them through your website for a very low cost. Just like in actual social settings, the internet’s social settings offer real opportunities for conversions and increased income. Let your website can do it for you.

Filed Under: Internet Marketing, Sales, Social Networks, Websites Tagged With: Blogs, Digg, Facebook, Internet Marketing, social media, Social Networks, twitter, Websites

Content ideas for your Real Estate web/blogsite and better search engine rankings

March 1, 2009 by Marc Leave a Comment

Real Estate web/blogsites can deliver you the highest Google rankings and traffic for very low cost. While reinforcing your reputation and profitable farming efforts. Our blogsites make it easy to feature your listings a posts (helping to keep your sellers happy too), but more variety is needed. But, about what topics and how?

Unlike the Seinfeld show you probably shouldn’t blog about nothing. Your postings need to have a target and use real estate related words and phrases that are significant to your target market. One of the best and most direct articles on creating content for your web/blogsite I have come across is Brandon Cornett’s “21 Content Ideas for Your Real Estate Blog“. The article provides an excellent outline of how to take a lot of what you do almost every day and easily use it for interesting content. One of my favorites is his number 1, that is recycle emails, or as Brandon says “repurpose”,

Repurpose your email content. Think of all the questions you have answered for your clients through email. Each one of those could serve as a blog post, perhaps with a minor amount of expansion. Why delete your old emails when you can use them for real estate blog content?

The rest of the article is similarly filled with another 20 good ways to share your expertise and personality with your web/blogsite visitors. Please take abut 15 minutes check it out, I think you will find it worthwhile.

Filed Under: blog, Real Estate Tagged With: Blogs, farming, real estate, SEM, SEO, web/blogsites, Websites

My CameraDojo podcast with expert photographers Kerry Garrison and David Esquire on website search optimization/marketing and getting the most from your blog

January 7, 2009 by Marc 5 Comments

If you haven’t been taking lessons at the CameraDojo, you probably should take the time to visit. It could only help you gain the skill to survive and thrive in meeting any challenge … even this economic recession.

Created by well known and respected photographers, Kerry and David, it is an excellent website to assist professionals in all areas of photography. All areas, and even in the non-imaging areas towards gaining the success (and comfort) that comes from effective marketing.

Recently they have recently had podcasts by such notables as Dane Sanders and … to my surprise … now even me. The podcast we did right before Christmas is now up and ready for your ears and thoughts. Let me know if you have any comments or questions. Click here to listen to the podcast.

And to become a master, browse through the rest of CameraDojo’s terrific site including other podcasts, resources, specials, news, forum, etc. Learn to take better pictures and make the most of your photography budget. Camera Dojo has tips, tutorials, and product reviews for Canon, Nikon, and others.

Filed Under: Advertising, Announcements, Sales, Search Engines, Websites, Wedding Marketing Tagged With: Blogs, blogsites. marketing, CameraDojo, photography, search optimization, SEM, SEO, Websites, weddings

Are you suffering from blogging fatigue

January 3, 2009 by Marc Leave a Comment

Do feel almost totally unmotivated to make another post to your blog? Does it seem like anything is better than blogging? Did you start blogging with enthusiasm and are now afraid that your blog is dieing?

There are a lot of thoughts about this and some time we all experience it to some degree. Robert Scoble wrote an extensive post (for him) about blogging fatigue. Problogger offers us an 8 step method to combat it, even suggesting that you exercise more. But all of this assumes that you are the problem. What if the problem is not you, but your blog? Maybe your blog just sucks.

Remember the reasons why you started your business related blog? I’ll bet the major reasons included; enhance your web presence, increase your search page rankings, build site traffic and expand your professional credibility. Is it possible you are not now so enthusiastic about blogging because you didn’t see these results? A person can easily work with continued enthusiasm and effort if they get to see results from their work. Are you seeing good results for your blog?

This week I have talked with two individuals who are suffering from blogging fatigue. In both circumstances the problem is not with them, but with their blog. Their blogs are dysfunctional. They began their blogs with the major goals I listed above and have blogged consistently for almost a year. But because of the way their blogs are hosted and configured, there is no way for the blog to meet those goals. One person related that her blog provided less than 50 referrals to her website in over six months. Another person’s blog who I have open right now has no links at all to her photography website. In both cases the blogs are also hosted as subdomains on other websites (eg. blogspot, bigfolio, etc) with a different name and url than their website. No wonder they feel unenthusiastic about blogging. They put forth good efforts and get no results.

It is time to quit blaming the victims of blogging fatigue, stop treating the symptoms and start curing the cause. At minimum, to see the results that will restore your enthusiasm your blog must be using the same domain name URL as your website and need to have plentiful, obvious cross linking with your website. There are lots of other things that can be done to produce even better results from your blogging effort, but these are the must haves. If you have any questions or thoughts please send me an email (marc at marcfuller.com) or leave comment. (and i am available for scheduled intensive blog therapy/treatment )

Filed Under: Blogs, Search Engines, Websites, Wedding Marketing Tagged With: blogging, Blogs, marketing, nlogging fatigue, SEO

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