Facebook Pages can boost the internet marketing of your small business significantly. They are well indexed by Google and other search enginges, plus Facebook itself is becoming a significant search engine. Not only is it a way for increasing your presence in natural or organic search, Facebook is a major potential communication channel for reaching many of your current or prospective customers. I get almost a quarter of my client communication through Facebook.
Over the next few days I will putting up Facebook Pages for a few of my small business clients. I have a checklist that I follow to make sure the Facebook Pages I create will be optimized within what Facebook allows in service and features.
If you want a Facebook Page for your business I would be pleased to do it for you for a small charge. Or if you are a DIY’er these are two of the best current online articles I know of to guide you through the best practice initial setup and creating a page with innovative features. To start a Facebook Page go here after you are logged into Facebook, but first read the two articles linked below.
The first article, “10 Key SEO Strategies Every Facebook Page Owner Should Know” is one you should read through before you even start a Facebook Page. Don’t even start your business’ Page until you know what you want to name it and what you would like as a good vanity URL
The second article showcases a few of the most innovative and ambitious Facebook Pages. “10 Successful Facebook Business Pages” has business pages with many features that may or may not be suited to your business or circumstance, but it shows what can be done with some of the applications in the Facebook application library.
Good luck, a Facebook Page will be a good thing for your business, any type of business, and let me know if I might help.
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About Marc
Thanks for the article
.What if I have a business (photography) and a personal FB page already. Is too late to make a Fan page? How will i re-direct everyone over to it?
You are welcome, thanks.
You can create a Facebook Business Fan Page, anytime. In fact it is the only page on Facebook that a business may have. Under FB’s Terms of Service profile pages are restricted to only people, real live individuals. Facebook is still deleting non-personal profile pages as they are discovered, so if your current business “page” is based on a profile page you may want to create a business fan page soon. To help redirect everyone to your Business page , when you have created a Business Page, there is an option in the left menu to invite your personal profile friends to become a fan of your business page. Let me know if you have any questions.
I see. I’m a little confused. I have lots of friends who are photographers and they have FB pages. Will they be deleted? Also, check this guy out: Kenny Kim & Kenny Kim Lifestyle Weddings. Lots less traffic on the secondary site. Even if I ask people to be fans, it seems almost impossible to get them to go to the Fan page from now on. Is there a way to do that effectively or is the horse already out of the barn?