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Replacing a Bludomain splash page with WordPress splash page for better SEO and Search Marketing

January 11, 2011 by Marc 2 Comments
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Recently Dapper Images a wedding and portrait photographer located in San Diego asked if and how I would enhance the search engine marketing and SEO with their current Bludomain website located at dapperimages.com and their separate WordPress blog located at dapperimagesblog.com?

new splash page Replacing a Bludomain splash page with WordPress splash page for better SEO and Search Marketing

Dapper Images New WordPress based Bludomain splash page

They wanted to retain a Bludomain type splash page appearance and the basic layout of their blog’s styling. They also wanted a WordPress site that would be easy to customize the styling design with just click and save options.

The Bludomain site was, and is, hosted by Bludomain.  The blog was hosted by a separate company on a Windows IIS server (please remember … friends don’t let friends host WordPress on Microsoft servers).

We discussed the tasks, options and prices and got the go ahead to begin the process.   The first step was to install WordPress on their Bludomain hosting and then begin to create a WordPress based splash page and move the blog postings/content to dapperimages.com  Then begin styling the major changes and minor design adjustments accordingly.

Below is a video review covering some of how the Bludomain splash page was replaced with a WordPress landing page for better site and blog integration and way better SEO and search marketing.  Even looks better!

Part 1:

Part 2:

Part 3:

Filed Under: BluDomain, Client Websites, Featured, WordPress Tagged With: blog, BluDomain, search engine optimization, Search Engines, search marketing, SEM, SEO, SMO, Social Networks, Websites, WordPress
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A Dream Wedding by Sharon Replaces Their Old Bludomain Flash Website with a New WordPress Site

July 12, 2010 by Marc 2 Comments
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Well known San Diego wedding planner Sharon Cole of A Dream Wedding by Sharon contacted me regarding improving her search engine marketing and internet presence.  For a number of years she had been using a Bludomain website but recently found that with increasing competition, her website traffic and leads had become almost nil.  This is in spite of her being an area ABC leader and the all the awards and news paper articles and links she had developed over the years in business in San Diego.

In looking into her site’s presence, we discovered that her website was virtually not present in Google’s index.  Even Google searching with her business name and city the site was not found.  The reason for this is because the inherently low “indexability” of a Bludomain site combined with no changes to the site in years. Effectively the search engine calculated that the site was just not relevant for what people may be searching. You see, most Bludomain websites really only have two actual pages, the splash page and the rest of the Flash website.  The website itself is functionally just one page of Flash content with different actions.  When we discussed all this the plan became multi-faceted and clear.

Sharon and Maria (her office manager) improved the legacy splash page text content and began using Google Webmaster Tools and Analytics to begin to “wake” up the site.  I helped Maria install WordPress on the Bludomain hosting account and behind the scenes started to create an all new WordPress based website for A Dream Wedding by Sharon.  A little progress, Sharon’s legacy site returned to Google’s index, though very far down in the listings.

But the Bludomain hosting account was very troublesome for WordPress. The blog was always a struggle with loading plugins and having errors. Bludomain’s hosting setup is often not a very friendly enviroment for WordPress, more so with WP 3.0. So the new WP based website would be based on a non-Bludomain server.new site screen cap post A Dream Wedding by Sharon Replaces Their Old Bludomain Flash Website with a New WordPress Site (When the time came to choose whether the legacy Bludomain site would be kept, moved or dropped it was decided, after Bludomain quoted $80 to move it for what was effectively 2 indexed pages, that the site would be allowed to “fade away” and the savings used elsewhere.)

It’s done, and Sharon feels the new site is a great fresh look for her San Diego wedding planning business, and not like a typical blog site. And it succeeds in Google, search marketing and social media marketing.  The new site already has well over 90 pages in Google index, is moving up in search placement and search traffic and best of all the site traffic has increased almost 10 fold. Plus it is easy to add new information, pages and posts to it to tailor internet marketing to the interest of today’s bride to be.  When Sharon adds new content to the site it automatically Tweets the news and posts content to Facebook.  And, not to forget that the new site is also viewable in iPhones and other mobile devices where her Bludomain site was not.

Please visit and take a look at A Dream Wedding by Sharon’s new web/blogsite. If you have questions about Bludomain SEO, internet marketing or WordPress based web/blog sites please send me an email.

Filed Under: BluDomain, Featured, Portfolio, Websites Tagged With: BluDomain, Facebook, Flash, Internet Marketing, marketing, search engine optimization, Search Engines, search marketing, search optimization, social media, twitter, web/blogsites, Websites, Wedding Marketing, WordPress
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New website for Midnight Magic Studios a growing wedding videography business.

July 11, 2010 by Marc 1 Comment
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Don Samples of Midnight Magic Studios in Knoxville TN works hard and makes really great wedding videos.  He has been a long time client and I adapted the first Kertesz release for use as his website starting in 2008 using WordPress 2.5.

So it seems very unfair that his site was severely hacked recently.  I think Don would be the first to admit he should have kept WordPress system more up to date, but the automated site hijack hackers are just wrong.

midnight magic video new si 250x300 New website for Midnight Magic Studios a growing wedding videography business.

New Midnight Magic Studios website

After not being able to cure the site infection himself, Don contacted me in late June to see what could be done.  It was pretty bad, the database and PHP files were hosed, but WordPress was able to export a clean XML file we could use to rebuild the site pretty quickly.  So there were two paths, 1) restore the site using my old backup of the current theme or 2) take the opportunity to upgrade the  site to a newer more appealing theme layout offering all the new WordPress 3.0 features plus better SEO, improved security, easier one click total WP site system upgrades and social media integration with Twitter and Facebook. The second choice was only about two hours more time that the first even including some new site graphics.  Don chose the second option!

We picked a layout that was almost brand new and adapted well to videography. Then over the next two days I customized the layout, graphics, imported the old site’s content and setup a bunch of new features for both site visitors and search marketing.  Then like the Bionic Man, Don’s site was back even better, faster, stronger than before in just three days total. And for me the best of it all is Don likes it better, too.  Not to mention the improved site traffic and inquiries.  All for almost the same cost as just restoring the old site.

Please visit Don’s new site and see his work.  And if you have any questions about the potential advantages of a new WordPress based website system for your business please send me an email.

Filed Under: Client Websites, Featured, Portfolio, Websites Tagged With: Internet Marketing, marketing, search engine optimization, search marketing, search optimization, security, SEM, SEO, SMO, Social Networks, video, videography, web/blogsite, Wedding Marketing, WordPress
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New Kertesz replacement upgrade with complete WordPress 3.0 and up goodness – Get It Now!

July 1, 2010 by Marc Leave a Comment
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The theme upgrade for Kertesz and Kertesz II site owners is now available!  As is my policy for compatibility, security and to make sure that my clients have every possibility of getting the best results for their site, the theme upgrade files are no charge.

To receive the theme upgrade files all you need to do is fill out the upgrade request form in the sidebar to the right.   I will then send you an email asking if you want to install the theme files or if you prefer that I do it and at the same time I will review your site and upgrade and enhance it version of WP and associated plugins as needed.  The charge for the site “tune-up”, theme install and its initial setup is just $25.00.  In either option you will receive instructions and support in making the new theme represent your design and site.

The new Kertesz is a break from the old.  In fact I have chosen to upgrade, really replace Kertesz with an entirely new theme code base and structure.  The site layout and the style sheet will be familiar, but because of the amazing functions and features now possible in WordPress I have chosen to upgrade my clients from the theme I had prepared … to a full premium parent/child theme structure published by one of the very leading WordPress theme companies.  It is not just an upgrade of the old, it is a replament with the new. Besides being even easier to use, the Kertesz replacement offers these advantages

  • Parent/child theme structure means easier upgrades and future WP new feature compatibility without losing your theme customizations.
  • One click theme upgrades.  Now you can upgrade the theme functions just like you upgrade plugins.  This will help make sure your site is able to use the latest WP enhancements and remain secure.
  • Built-in exclusive custom widgets and plugins for everything from sharing tweaks to showing off your latest posts.
  • Lots of easy to use configuration panels to make change and configure menus, page layouts, add Google scripts,  etc., without coding.  For example, with just a click you can select different side bar arrangement for every page.
  • Built-in SEO tools and features.

Similar to Apple’s move from OS 9 to the Linux based OS 10 this is a significant change.  All your existing site pages and posts will move naturally into the new theme but you will need to change your main page slider and revise the main page content.  Plus set the color codes and header image in the new style sheet to your design preference.

I have recently put together the four sites below using the new Kertesz replacement   I love the new more refined styling and easier to use features.  Here are some recent sites I have created with the new Kertesz replacement:

jaysphotography 150x150 New Kertesz replacement upgrade with complete WordPress 3.0 and up goodness – Get It Now!
jaycynsphoto 150x150 New Kertesz replacement upgrade with complete WordPress 3.0 and up goodness – Get It Now!

swlundphoto 150x150 New Kertesz replacement upgrade with complete WordPress 3.0 and up goodness – Get It Now!
adreamweddingbysharon 150x150 New Kertesz replacement upgrade with complete WordPress 3.0 and up goodness – Get It Now!


To get your site’s new Kertesz replacement upgrade, just complete the form on the right sidebar.

Filed Under: Announcements, Featured, News, Portfolio, WordPress Tagged With: A Dream Wedding by Sharon, BluDomain, JayCyns Photography, JAYS Photography, S W Lund Photo, search engine optimization, web/blogsites, Websites, WordPress
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Is Flash soon to be the new Betamax?

June 30, 2010 by Marc Leave a Comment
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Some people are choosing to view the discussion around Flash and iPhones/iPads as Apple versus Adobe.  I think a better perspective simply centers on open web standards, improving technology and what is best for content distribution/use.

Many consumer electronics and internet features taken for granted today, were adopted and advanced by the porn industry.  The success of VHS over Betamax was felt to be due in part to porn video being widely available on VHS, but rare on Beta.  Not too long ago PC World had a feature article on 12 ways that the adult entertainment industry changed the internet. Among the top three positive innovations is listed the early use and improvement of streaming content or video.  And following some patent infringement lawsuits in the early 2000′s, adult online content providers adopted Flash in a very big and almost universal way. It was a good way for them to distribute content in a widely accessable format. That was then.

This week one the largest producers of online porn says his firm is leaving Flash and adopting the HTML5 video standard ASAP. In a recent discussion with ConceivablyTech, Ali Joone of Digital Playground had this to say about his company’s view of the future of Flash and HTML5

digitalplaygroundflash 300x109 Is Flash soon to be the new Betamax?Not surprisingly, while many of us are still trying to figure out which way we should go, Joone has already a clear direction for his company: “HTML 5 is the future,” he said. For Joone, it is a simple matter of exposure why HTML 5 will win over Flash.

More than two years ago, he began offering content for the iPhone. Since Apple does not allow pornographic content in its App Store and since Safari does not run Flash, DP began taking the HTML 5 route. DP’s HTML 5 streams for mobile devices have been available for more than a year now. Joone said that he is following the Flash integration in Android, but he indicated that it is rather irrelevant to him whether Android will support Flash or not: “Mobile browsers run HTML 5 very well. Flash brings everything to a crawl and has an impact on battery life. With HTML 5, there is no reason to show our content in Flash.”

DP is still publishing content in Flash online, since desktop browsers, especially IE8, aren’t ready for HTML 5 yet. “We are waiting for browsers to catch up. As soon as they are ready, we will move everything to HTML 5,” Joone said. He noted that he was grateful for what Flash has delivered, but said that it was “just a matter of time” until Flash disappears. “It’s the next passing of the torch.”

As the “format wars” have shown from 78′s to 8 tracks to Beta to Laser Disks to HD DVD, … content rules.  If there is no compelling content reason to install Flash I expect that in the future fewer and fewer PC and similar devices will install a proprietary closed software add-on to view Flash content or websites.  Just a thought to consider when investing your time and money in a website format, what do you think will be the future of Flash.  Which did you think would win; Beta or VHS, HD DVD or BluRay?

Filed Under: BluDomain, Featured, Internet Marketing Tagged With: Flash, HTML5, Internet Marketing, search engine optimization, search marketing, website marketing, Websites
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Exclusive Bludomain SEO Performance Guarantee

December 18, 2009 by Marc 2 Comments
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Booking season is starting, it’s time to significantly improve your Bludomain site’s search results position. For all search possibilities, not just your business name.

bludomain seo guarantee seal 300x224 Exclusive Bludomain SEO Performance GuaranteeWhat would you say if I could promise you a full refund if I couldn’t improve your SEO score by 50% in just 14 days? I have complete confidence in it and am willing to put my money where my mouth is, even using an independent third party evaluation service.

I have been doing a lot of work improving BluDomain sites with the SEO advantages of WordPress. My approach is based on creating the single best structure for search engine marketing and optimization around a Bludomain site (or similar Flash based site) and then coaching the site owner on the best content and context.

You see, today’s web is truly social and active. No longer can a website just lie there and expect to get traffic; but first you have to have the right structure in place to obtain search engine marketing results. That is just what I do, build it and then teach how to make it work at maximum efficiency.

This is no SEO wonder pill or “7 minute abs” plan for your site, but it is simple once it is setup. The fundamental of strong organic search result rankings is good site structure and regular good content. Here is an analogy. If I could give you the genetics of Arnold Schwarzeneggar and all you did was sit on the couch, eat Cheetos and play World of Warcraft you would never become Mr. Universe. As Arnold once said in an interview, he could have never become a champion without the gift of his genes and his commitment to training. I think Lance Armstrong and other champions would say the same. That is why once I place the best site structure around your Bludomain site, (say … the “genetic therapy” for Bludomain) I then coach site owners through this blog, emails and even phone calls on how to best get off that couch and get into the game “website training”. It takes both the improved site “genetics” and regular site postings with the right content, “training”.

Back to the guarantee. If you currently have a BluDomain (or similar Flash site) site and are ready for it to get off the couch and into the game let me know. Here is the deal, using websitegrader.com’s independent online SEO grader I will guarantee that your website score will show a 50% increase in just 14 days or your money back. Send me a link to your site and let me run it through websitegrader.com, get your base score and then let’s talk about how I can guarantee you a 50% improvement with lasting positive results.

The best thing about my approach though is that it is measurable with an independent useful accurate SEO website grader. You know weather I have made improvement in your site and how it is working. And my approach is not based upon gimmicks or the latest temporary way to try and exploit Google. What I do, and help clients with, is permanent and lasting and does not require any ongoing expense.

What have you got to lose? Just send me an email, I will measure the opportunity for improvement and evaluate your site’s current search results ranking and tell you if I can help and if so how. Maximize 2010!

Filed Under: BluDomain, Featured Tagged With: BluDomain, Internet Marketing, marketing, search engine optimization, search marketing, search optimization, SEM, SEO, Social Networks, web/blogsites, Websites, WordPress
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Black Studios Photography – Success Improving Bludomain Search Results and Site Traffic

December 2, 2009 by Marc 1 Comment
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Mike and ElizaBeth Black of Black Studios are always working to enhance their services and business. So recently Mike set out to further increase the search results rank and site traffic of his Bludomain website (which is also hosted by Bludomain). Mike had worked meticulously to improve the search results of his standard Bludomain site following all the advice he came across. Some it it worked, for a while, and he would see his search rank improve a little only to then begin slipping after a a few days/weeks.

Then he came across my blog posts on the “structural” way to greatly improve Bludomain by adding a WordPress based landing page to replace the standard Bludomain splash. And then adding new content using WordPress posts and pages for things like a better blog and price, contact and about pages. Taking advantage of his existing domain and Bludomain gallery site, but putting the rest of the content into a from which is much much better for search engines.

So we went to work. Mike had me add the Kertesz II for Photographers WordPress based site to his Bludomain hosting account. This allowed hem to work on adding content and moving logos and things to the WordPress based site while leaving the existing Bludomain site uninterrupted. The when he was ready, as part of the services I includ, I switched his new landing page to replace the old splash page, did some other adjustments, menu changes and tweeks including setting up the new contact form and voila the new Black Studios website.

The results -

Within days Mike’s search results rankings moved up 2-3 pages in Google, and continues to improve. Mike also reports his site traffic is up about 200 visitors a month. And this is the site’s new main page -

black studios new landing p 150x150 Black Studios Photography – Success Improving Bludomain Search Results and Site Traffic
articleimg black studios ne 150x150 Black Studios Photography – Success Improving Bludomain Search Results and Site Traffic

Send me an email and let me see if I might do the same for your Bludomain site.

Filed Under: BluDomain, Client Websites, Featured Tagged With: BluDomain, Internet Marketing, photography, search engine optimization, search marketing, search optimization, SEM, SEO, web/blogsites, website marketing, Wedding Marketing, WordPress
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Newest WordPress Real Estate Website – EveryHomeOnline.com

November 30, 2009 by Marc Leave a Comment
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It has become well accepted by Real Estate marketing experts that WordPress is a great way for Real Estate professionals to communicate and interact and network on line with buyers, sellers and others. So you can think of what will happen when WordPress becomes the basis for a complete Real Estate website.

A website that is the best way to showcase your real estate listings as well as your expertise, the community and personal information. Why bother having two separate real estate sites, when you can have a powerful, amazing, easy to use site with “best-of-class” search engine results? A site that has your listings, an IDX if you wish, your blog and even integrated with Twitter, Facebook and Linkedin.

Please take a look at one of my latest Real Estate websites – EveryHomeOnline.com

henderson screencap for blo Newest WordPress Real Estate Website   EveryHomeOnline.com

The site owner wanted a similar color palette to the well known Trulia.com real estate site, but with more style and landmark localization. All the graphic design was made just for him. He also required the listing display to have a photo gallery with more potential images and Google map integration, but have it be something that could be done easily and nicely displayed.

Over the last two months I have completely revised the working of my Real Estate websites. They are now even easier and quicker to add listings complete with maps and unlimited photo galleries. Now you (or your assistant) can upload and create a display gallery of up to 80 additional images in just 5 minutes!

Being WordPress and being SEO optimized from the ground up means that your sellers will see that you present their home high in Google’s search results with the side benefit that buyers are more likely to also see your listing first on your site. My father was a real estate broker, I have been too. I try to make sure my sites will perform better than any, in terms of online marketing for Real Estate brokers without being compromised by also being easy to use. Plus they are very affordable with no need for ongoing maintenance and support costs. Send me an email, Let me know what I might do for you?

Filed Under: Client Websites, Featured, Real Estate Tagged With: Facebook, Internet Marketing, Linkedin, marketing, real estate, real estate websites, search engine optimization, social media, Social Networks, twitter, web/blogsites, website marketing, WordPress
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Total Health Concepts’ Denver Dispensary – New Website

November 28, 2009 by Marc 1 Comment
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This is my non-traditional site of the season. Recently a client asked me if I might do for a their new legal medical marijuana dispensary what I had done for their other businesses’ internet marketing efforts. (Yep, it is legal in Colorado, has been since 2000.) Looking to learn something new and keep the client happy I said yes.

Specifically they wanted an economical website, one that they could manage themselves. More importantly it needed to have superior search engine marketing potential while moving far away from the “classic” look still presented by many similar businesses. Total Health Concepts (THC) wanted a “clean, unique, healthy mainstream professional” look to the website that would reflect well on their new Denver area medical dispensary. Their business goal is to seek a competitive advantage in everything they do.

Because they wanted easy do-it-yourself interface for adding new content, articles and upgrades combined with “best of class” search engine marketing the site foundation would be WordPress. But what would it look like?

After spending a lot of time learning and understanding this business category’s marketing language, standards and rules and exploring the look and performance potetial competitors’ websites, this is what we created to meet the needs of Total Heath Concepts online marketing and strategy for the new dispensary.

THC blog post screencap Total Health Concepts Denver Dispensary   New Website

Still some detail work to do, but I am pleased to say the owner is happy with the look, plus it is getting good reviews and comments from others in the same industry. I like the almost instant Google indexing that we were able to get for a brand new domain name. (WordPress combined with certain webhosts makes a huge difference in getting a new website into the Google index.) The site is now getting content and products added by the staff as they are getting ready for grand opening of Total Health Concepts new Denver dispensary in early December.

Filed Under: Client Websites, Featured, SEO Tagged With: Internet Marketing, marketing, medical marijuana dispensary, search engine optimization, Search Engines, search marketing, search optimization, SEM, SEO, website marketing, Websites
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A Client Shares – How Our WordPress Based Websites Actually Increased His Business

July 27, 2009 by Marc Leave a Comment
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Don Samples of Midnight Magic Videography in Knoxville TN just sent me a note recounting his satisfaction and success from using our website. I really like that we were able to help his success, but before I share his experience I need to tell you a little about how we began.

About five months ago Don had us replace his old style HTML based website with our new Kertesz WordPress based basic website. Don’s primary goals in doing this were to increase his business by improving his internet presence and marketing and believed that our site could do that for him. He saw that our sites offer proven marketing potential and at the same time are easier to manage, look good and he can easily modify and add content as wanted. His total cost was less than $300.

I hope after reading Don’s letter below you will consider letting me help you.

Now here are Don’s own words about using our website for the last few months -

Hey Marc,
I have been meaning to send this to you for a while now, but I have just been so busy. The web site you helped me with is working so wonderfully. I am getting about 10 to 15 hits a day on average. I am getting calls left and right for bookings. Two of my competitors have even told me that my site rocks. But the best complement I got was about a week ago when I bride said she read my web site and asked if I could shoot her wedding. I was booked for the day she wanted and she told me that she felt that with the information I provided her on the web site she could find someone she would feel good about.

My previous site got very little results. Most times I would get a phone call from a prospective bride they would always ask for a demo video, what do I offer, and on and on. Basically, when brides called they asked the questions the site didn’t answer, which was everything. Now, when I get calls, it is to ask if I am available for a date. The calls are good quality leads. The site has given my business an air of professionalism. I put trailers on my site after almost every wedding. The brides love this as they can see some of their video right away. My old site didn’t have the ability to post video. As a video business, it is so important that brides can see what I do.

The week the site went live, I noticed the change in calls and contacts. My competitors in the area all called me and commented on the site. But the best part of it was the fact that they all changed their sites to look like what I have put up.

I have gotten calls and emails from brides who have told me that the information I have put on my site have helped them change their mind about choosing a videographer for their wedding. It also helped them ask the right questions of the videographer they have chosen.

But, most of all I have seen an increase in my business this year. Last year was a good year, but since the site is up and going, the late summer and fall are almost completely booked.

This site has changed my business from a struggling attempt at videography, to a respected, talked about, leading business in the East Tennessee area. Thanks so much for your help, my site is now what I have wanted it to be from the beginning. And, yes I have even updated my web site from my iPhone at a Starbucks.

Thanks so much.
Don

MMV screencap A Client Shares – How Our WordPress Based Websites Actually Increased His Business

Send me an email (use the form on the right), let me do the same for your business.

Filed Under: Advertising, Client Websites, Featured, Internet Marketing, SEO, Testimonials, Websites, Wedding Marketing Tagged With: blogsites, BluDomain, Internet Marketing, marketing, search engine optimization, search marketing, search optimization, SEM, SEO, Social Networks, video, web/blogsites, website marketing, Websites, Wedding Marketing, WordPress
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