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New Miami Wedding Videographers’ Website for Scott Wolfson

Marc — Mon, 09 Jan 2012 08:13:51 +0000

Scott Wolfson Films in Miami is a great videographer doing event video from weddings to bar/bat mitzvahs. Scott’s professional news and broadcast video experience allows him to create standout wedding video for Miami and South Florida couples.

Old site screen capture

Because of low traffic and search engine rankings Scott emailed me. He had determined that his BluDomain website was not working for his businesses’ internet marketing. At the time we began working to improve Scott’s web presence was a standard BluDomain Flash site and a WordPress.com based blog. Each were using different domain name URLs causing linkback dilution, and there was even a masked third domain URL causing even more linkback dilution and confusion.

The first step of the project was to bring his old WordPress.com blog into his primary domain and begin create a new WordPress based splash/landing page. And coalesce the multiple domain names to only scottwolfsonfilms.com while creating 301 redirects for each of the other two domains and all the indexed/linked content of those two domains to their corresponding content at scottwolfsonfilms.com.

Miami Wedding Video Scott Wolfson

Next we sought to find a better way to display video, than what was provided in his BluDomain template. At this point we decided that the entire site would become WordPress. Scott’s Miami wedding videos are beautiful and it is important to share them in an attractive way. The BluDomain template maximum video display was only about 400 pixel wide and was only available to devices using Flash, so no iPads or iPhones. We decided to utilize the new self-hosted WordPress elements of his website to present his wedding and event video examples using HTML5 techniques. We wanted more than just the common video embedded video in a webpage. What we decided to use was a lightbox effect that expands the video and floats in over a darker background giving the Scott’s wedding and event video an almost theatrical appearance. And the video display size is automatically responsive to the visitor’s screen size. Here is a sample - http://scottwolfsonfilms.com/jamie-davids-wedding/

For the final design and implementation step Scott wanted to come up with a new look that would use his familiar logo and at the same time SEO very well. Scott reached out to graphic designer Danielle Figel who presented a new header design and many other details. These elements were then incorporated into a new WordPress splash/landing home page that includes strong SEO, call to action and contact information.

Since Scott can now use his new site for search marketing and reaching potential new clients for Miami area wedding and event videography his is steady adding new posts and pages content written with his key marketing phrases and sharing examples of his work.

If you would like to know more about any elements of Scott’s site or have other questions please comment, email or call.

New website for custom woodworker and cabinet maker Don Ragland of Austin Texas

Marc — Thu, 18 Aug 2011 14:59:47 +0000

I enjoy creating websites for small business. These websites provide the business owner a competitive advantage and fairly quickly result in increased business. One of my most recent is a website for Austin, Texas based custom cabinet and furniture maker Don Ragland. Don is a successful craftsman and woodworker creating custom cabinets and furniture in Austin for over 20 years. His marketing was basically the yellow pages. But with dramatic reduction in use of yellow pages (search engines and smart phones have almost replaced yellow pages) and increase in cost of advertising Don had come to realize that he needed a good optimized website in order to be found and reach today’s prospective clients.

Because of the great business results a relative of Don’s has with one of my custom websites, Don asked me to create an effective website for marketing his upscale woodworking. Over a just two week period working with Don, and for much less cost than even a small yellow pages ad, you can now visit the website we created.

Online now for less than a week, we have already gotten the brand new site and domain name in the search indexes. All that is just the beginning of the SEO and search engine marketing that comes with the website.

If you would like to know about the cost and return on investment of my small business websites like Don’s, please call, send an email or leave a comment.

Our Bludomain SEO package provides a 300% plus increase in website traffic for Jen Carver Photography

Marc — Thu, 21 Jul 2011 16:13:59 +0000

A few months ago Jen Carver, an amazing children’s photographer from Pittsburgh, engaged us to do provide the full restructure and SEO for her website. There were only two restrictions, we needed to keep the Bludomain core and a splash page similar to the typical Bludomain splash page. As you can see the splash page appears much like a Bludomain splash page, but it is all WordPress, with all the possible WordPress SEO juice, and is fully part of her WordPress custom blog and related pages.

With Jen’s help in design we were able to put together a smashing site that has almost perfect SEO attributes, and is easy to use and modify. And best of all it has great organic search results for her keywords.

In general we created the new splash page with a special template WordPress page and we were able to easily include sufficient content, links and attributes to work much better than the possibilities using the standard Bludomain splash page. From there we designed and styled the blog and other pages with templates that best suited their respective purposes.

Additionally we imported Jen’s existing blogs from WrodPress.com and Blogger. Configured needed 301 redirects. Copied her contact information and such from the Bludomain site where it is difficult for search engines and mobile devices to access. Polished all the content for greater use of her search marketing keywords. And integrated her Facebook business page and Twitter account into the WordPress functions.

In the future Jen can easily modify the blog and other pages using the point and click design settings which allow her to change the style and appearance of almost every element of the site with just a mouse click or two. We also provided hosting for her new site, both the BluDomain and WordPress with OptimalHosting so that the site would be faster and more reliable.

But what really counts is the results, right. Since April when the new site first went live, the number of visits per day has now climbed to well over a 300% increase in less than 90 days.. For more read Jen’s recent comments on the new site and our work.

If you would like to know if we can do the same for you, please leave a comment or send an email.

Oceanic Ventures – New website provides increased local marketing and in-store traffic.

Marc — Mon, 31 Jan 2011 19:23:52 +0000

Oceanic Ventures new WordPress based website

Recently I did a website for Eric Keibler owner of Oceanic Ventures, Inc. in Houston Texas. Oceanic Ventures (OVI) is a full service scuba and diving shop with instruction classes. OVI has been successfully established in Houston for over 20 years. In this new era of marketing where search engines and the web have replaced most other forms of advertising as the prefered and low-cost way to gain business, Eric thought it might be time to replace the old static website OVI had since 2004. I feel fortunate he found and selected me to help enhance his web presence for the new year. Here is what he has to say about his new website and internet presence.

“I heard a podcast by Marc Fuller where he was talking about search engine optimization, SEO, and converting your site to one that helped bring business into the facility by increasing your visibility and on-line interaction . I contacted Marc to see if there was a way he could help me. My budget for overhead items like a website is small but I felt that I needed some help. In about three weeks, Marc had our site built using data he gleaned from our previous website site and my personal blog site. He redesigned our site header, art and layout making it look much more attractive and up-to-date. At the same time he restyled added new features and optimized our Twitter and Facebook pages. He cleaned up our Google Map/Places page, set up a Google calendar for our events and installed Google Analytics to help me learn more about the traffic we are seeing. He also spent a lot of time optimizing our GoDaddy hosting for better speed, reliability and SEO, we even got a credit from GoDaddy. Marc then spent time with me coaching me on how the structure things to increase my search engine marketing visibility.

While we are still working on making the site even better, I have already seen an increase in traffic both on the site and more importantly in the store. We have been in our same location for twenty years and people are coming in thinking we are new to the area. It is very exciting.

One of the things Marc told me is that traditional sites with a lot of Adobe Flash and fancy “high end” features do not really drive business to you because they do not increase your position in the search engine which means business. Or allow you to easily update your site and mange social media like Facebook.

As I said, I didn’t have a lot of money to spend; Marc works very efficiently and quickly using tools already developed and available on the web. By doing this, he can keep the costs low — very low compared to what other web design professionals charge. And with a high return on investment for my business.”

As you can read in Eric’s comment above, we did a lot of work to totally optimize his internet marketing effort for 2011. Best of all though was the result, more customers in his store! If you have any questions, please send me an email.

Nice words from Mike Black of Black Studios Photography

Marc — Thu, 20 Jan 2011 20:59:35 +0000

When I do a website for a business, the scope includes many, many details that are related in enhancing the search marketing and social media marketing potential of their business’ web presence. It is not just about the website look anymore. Details include; website code validation, social media integration, search marketing keyword content creation, site visitor lead conversion, the website and hosting speed, even domain name and registration optimization. Over the last years I have helped Mike with all of this, including two website. So I really appreciated this recent note from Mike.

A big thank you goes out to Marc Fuller for helping me figure out some SEO issues with our website. I love the Bludomain flash website product for our galleries and Marc has been great at helping us integrate a WordPress based Bludomain web/blogsite wrap for www.blackstudios.com , now in it’s second generation.

I can figure out about 80% of what I need to do, but it’s Marc that takes it to the next level with his customizations and detailed internet marketing optimization knowledge.

I just like to create websites that win new business for my clients.

Kudos from Dapper Images – San Diego wedding photography studio

Marc — Tue, 18 Jan 2011 02:03:48 +0000

We are a wedding photography studio and are so pleased with the work that Marc has done for us!

We hired him to create a new WordPress based splash page layout for our Bludomain flash website so that it would be search engine friendly. And very easy to update/modify.

We also had him create a new blog layout for us that is under the same domain name as our website, so that when we post keyword rich blog posts with relevant tags, it would point back to our main website, and not just to our blog domain.

Now our website and blog are under the same domain and we are thrilled because we know this will make our website so much more visible to search engines. Marc was amazing to work with, great communication, we highly recommend him!

Yasmine + Deshun
dapperimages.com

Replacing a Bludomain splash page with WordPress splash page for better SEO and Search Marketing

Marc — Wed, 12 Jan 2011 05:01:58 +0000

Recently Dapper Images a wedding and portrait photographer located in San Diego asked if and how I would enhance the search engine marketing and SEO with their current Bludomain website located at dapperimages.com and their separate WordPress blog located at dapperimagesblog.com?

Dapper Images New WordPress based Bludomain splash page

They wanted to retain a Bludomain type splash page appearance and the basic layout of their blog’s styling. They also wanted a WordPress site that would be easy to customize the styling design with just click and save options.

The Bludomain site was, and is, hosted by Bludomain. The blog was hosted by a separate company on a Windows IIS server (please remember … friends don’t let friends host WordPress on Microsoft servers).

We discussed the tasks, options and prices and got the go ahead to begin the process. The first step was to install WordPress on their Bludomain hosting and then begin to create a WordPress based splash page and move the blog postings/content to dapperimages.com Then begin styling the major changes and minor design adjustments accordingly.

Below is a video review covering some of how the Bludomain splash page was replaced with a WordPress landing page for better site and blog integration and way better SEO and search marketing. Even looks better!

Part 1:

Part 2:

Part 3:

New website for Midnight Magic Studios a growing wedding videography business.

Marc — Mon, 12 Jul 2010 04:01:19 +0000

Don Samples of Midnight Magic Studios in Knoxville TN works hard and makes really great wedding videos. He has been a long time client and I adapted the first Kertesz release for use as his website starting in 2008 using WordPress 2.5.

So it seems very unfair that his site was severely hacked recently. I think Don would be the first to admit he should have kept WordPress system more up to date, but the automated site hijack hackers are just wrong.

New Midnight Magic Studios website

After not being able to cure the site infection himself, Don contacted me in late June to see what could be done. It was pretty bad, the database and PHP files were hosed, but WordPress was able to export a clean XML file we could use to rebuild the site pretty quickly. So there were two paths, 1) restore the site using my old backup of the current theme or 2) take the opportunity to upgrade the site to a newer more appealing theme layout offering all the new WordPress 3.0 features plus better SEO, improved security, easier one click total WP site system upgrades and social media integration with Twitter and Facebook. The second choice was only about two hours more time that the first even including some new site graphics. Don chose the second option!

We picked a layout that was almost brand new and adapted well to videography. Then over the next two days I customized the layout, graphics, imported the old site’s content and setup a bunch of new features for both site visitors and search marketing. Then like the Bionic Man, Don’s site was back even better, faster, stronger than before in just three days total. And for me the best of it all is Don likes it better, too. Not to mention the improved site traffic and inquiries. All for almost the same cost as just restoring the old site.

Please visit Don’s new site and see his work. And if you have any questions about the potential advantages of a new WordPress based website system for your business please send me an email.

Black Studios Photography – Success Improving Bludomain Search Results and Site Traffic

Marc — Wed, 02 Dec 2009 19:53:47 +0000

Mike and ElizaBeth Black of Black Studios are always working to enhance their services and business. So recently Mike set out to further increase the search results rank and site traffic of his Bludomain website (which is also hosted by Bludomain). Mike had worked meticulously to improve the search results of his standard Bludomain site following all the advice he came across. Some it it worked, for a while, and he would see his search rank improve a little only to then begin slipping after a a few days/weeks.

Then he came across my blog posts on the “structural” way to greatly improve Bludomain by adding a WordPress based landing page to replace the standard Bludomain splash. And then adding new content using WordPress posts and pages for things like a better blog and price, contact and about pages. Taking advantage of his existing domain and Bludomain gallery site, but putting the rest of the content into a from which is much much better for search engines.

So we went to work. Mike had me add the Kertesz II for Photographers WordPress based site to his Bludomain hosting account. This allowed hem to work on adding content and moving logos and things to the WordPress based site while leaving the existing Bludomain site uninterrupted. The when he was ready, as part of the services I includ, I switched his new landing page to replace the old splash page, did some other adjustments, menu changes and tweeks including setting up the new contact form and voila the new Black Studios website.

The results -

Within days Mike’s search results rankings moved up 2-3 pages in Google, and continues to improve. Mike also reports his site traffic is up about 200 visitors a month. And this is the site’s new main page -

Send me an email and let me see if I might do the same for your Bludomain site.

Newest WordPress Real Estate Website – EveryHomeOnline.com

Marc — Mon, 30 Nov 2009 21:10:29 +0000

It has become well accepted by Real Estate marketing experts that WordPress is a great way for Real Estate professionals to communicate and interact and network on line with buyers, sellers and others. So you can think of what will happen when WordPress becomes the basis for a complete Real Estate website.

A website that is the best way to showcase your real estate listings as well as your expertise, the community and personal information. Why bother having two separate real estate sites, when you can have a powerful, amazing, easy to use site with “best-of-class” search engine results? A site that has your listings, an IDX if you wish, your blog and even integrated with Twitter, Facebook and Linkedin.

Please take a look at one of my latest Real Estate websites – EveryHomeOnline.com

The site owner wanted a similar color palette to the well known Trulia.com real estate site, but with more style and landmark localization. All the graphic design was made just for him. He also required the listing display to have a photo gallery with more potential images and Google map integration, but have it be something that could be done easily and nicely displayed.

Over the last two months I have completely revised the working of my Real Estate websites. They are now even easier and quicker to add listings complete with maps and unlimited photo galleries. Now you (or your assistant) can upload and create a display gallery of up to 80 additional images in just 5 minutes!

Being WordPress and being SEO optimized from the ground up means that your sellers will see that you present their home high in Google’s search results with the side benefit that buyers are more likely to also see your listing first on your site. My father was a real estate broker, I have been too. I try to make sure my sites will perform better than any, in terms of online marketing for Real Estate brokers without being compromised by also being easy to use. Plus they are very affordable with no need for ongoing maintenance and support costs. Send me an email, Let me know what I might do for you?