Well known San Diego wedding planner Sharon Cole of A Dream Wedding by Sharon contacted me regarding improving her search engine marketing and internet presence. For a number of years she had been using a Bludomain website but recently found that with increasing competition, her website traffic and leads had become almost nil. This is in spite of her being an area ABC leader and the all the awards and news paper articles and links she had developed over the years in business in San Diego.
In looking into her site’s presence, we discovered that her website was virtually not present in Google’s index. Even Google searching with her business name and city the site was not found. The reason for this is because the inherently low “indexability” of a Bludomain site combined with no changes to the site in years. Effectively the search engine calculated that the site was just not relevant for what people may be searching. You see, most Bludomain websites really only have two actual pages, the splash page and the rest of the Flash website. The website itself is functionally just one page of Flash content with different actions. When we discussed all this the plan became multi-faceted and clear.
Sharon and Maria (her office manager) improved the legacy splash page text content and began using Google Webmaster Tools and Analytics to begin to “wake” up the site. I helped Maria install WordPress on the Bludomain hosting account and behind the scenes started to create an all new WordPress based website for A Dream Wedding by Sharon. A little progress, Sharon’s legacy site returned to Google’s index, though very far down in the listings.
But the Bludomain hosting account was very troublesome for WordPress. The blog was always a struggle with loading plugins and having errors. Bludomain’s hosting setup is often not a very friendly enviroment for WordPress, more so with WP 3.0. So the new WP based website would be based on a non-Bludomain server.
(When the time came to choose whether the legacy Bludomain site would be kept, moved or dropped it was decided, after Bludomain quoted $80 to move it for what was effectively 2 indexed pages, that the site would be allowed to “fade away” and the savings used elsewhere.)
It’s done, and Sharon feels the new site is a great fresh look for her San Diego wedding planning business, and not like a typical blog site. And it succeeds in Google, search marketing and social media marketing. The new site already has well over 90 pages in Google index, is moving up in search placement and search traffic and best of all the site traffic has increased almost 10 fold. Plus it is easy to add new information, pages and posts to it to tailor internet marketing to the interest of today’s bride to be. When Sharon adds new content to the site it automatically Tweets the news and posts content to Facebook. And, not to forget that the new site is also viewable in iPhones and other mobile devices where her Bludomain site was not.
Please visit and take a look at A Dream Wedding by Sharon’s new web/blogsite. If you have questions about Bludomain SEO, internet marketing or WordPress based web/blog sites please send me an email.
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About Marc
Where do I begin. I could write a book on how Impressed I am with Marc, but I’ll try to keep it sweet and to the point. When I contacted Marc I was desperately looking for information on how to bring my website back into google search results. Marc answered my e-mail and proceeded to give me help and pointers over the phone. After so many phone calls I decided to hire Marc, and actually pay him for his time.
Our business was really hurting, and things were getting to be a bit scary. Marc completely redesigned our website using his skill in conjunction with Word Press, and in just a few weeks of the new website our business has increased to the point that we’re getting overwhelmed with so many new clients.
Marc not only setup our new website, but he has coached us on what to do to get our website to be the optimized marketing tool that it has become. I’m so glad I sent that initial e-mail to Marc, and I will always be grateful at how hard he has worked for us.
I cannot thank Marc enough for helping my business and myself. I knew absolutely nothing about internet search optimization. Before working with Marc, I didn’t even know my website was not being seen on Google.
Marc explained to me how important it was to have a non flash website and to use the power of blogging to increase new traffic. He was very patient and kind with me and all of my MANY questions. Marc created a new wordpress website design that I was excited about so now I have 200% more inquiries each week than before we started, and you can now easily find my site over my competition on Google!
I would recommend hiring Marc to everyone! He knows everything about SEO, and he is creative and fun to work with.
Thank you Marc for making MY dream into a reality.
Sincerely,
Sharon Cole